K - Kellogg Company Stock Performance

All calculations assume all dividends are reinvested to purchase additional shares. Taxes and commissions are not factored into calculations. Data is property of 1stock1 and written permission must be granted before redistributing any data (in part or in whole).

Amount Invested	Date	# of Shares Purchased	# of Shares on 12-31-09	Stock Price on 12-31-09	Total Value on 12-31-09
$5,000	1-2-1970	120.4819	15589.1301	$53.20	$829,341.72
$5,000	1-2-1975	322.5806	8575.6265	$53.20	$456,170.13
$5,000	1-2-1980	266.6667	5528.5308	$53.20	$294,117.84
$5,000	1-2-1985	129.0323	1969.2645	$53.20	$104,089.41
$5,000	1-2-1990	72.9927	490.4024	$53.20	$26,089.07
$5,000	1-3-1995	86.0215	256.8810	$53.20	$13,666.07
$5,000	1-3-2000	167.3640	222.3999	$53.20	$11,831.67
$5,000	1-3-2005	112.7142	125.1289	$53.20	$6,656.86

As you can see from the chart, you could have earned a very healthy return by investing in Kellogg Company (K) over the years. Kellogg's stock has been amazingly consistent over the years with each 5 year investment year earning a better return than the previous entry point since 1970. Kellogg Company has also held up very well in the recent market turmoil and big price drops that have hurt most stock returns. Even an investment in Kellogg at the beginning of 2005 would have earned over 33% based on reinvested dividends and the 2009 year end closing price.